Cryptocurrency exchange Bybit recently announced a partnership with two esports teams “Astralis” and “Alliance”.
Danish-based European team Astralis has signed a three-year contract with Bybit and will work on various activities such as branding rights on Jerseys, exchange events with athletes, carbon neutrality initiatives, crypto education initiatives, and many others.
Along with Astralis, Bybit also signed a two-year contract with Alliance. The partnerships are the second and third deals of Bybit with an esports team after the exchange signed an exclusive multi-year contract with popular esports team NAVI.
Ben Zhou, co-founder and CEO of Bybit is an avid esports fan. Commenting on the partnerships, Zhou stated:
“Much like esports, cryptocurrency is a fast-growing segment and it can be highly competitive. Success in either field requires skills, focus and the right state of mind. And there’s a special connection between both communities, where real fans champion sportsmanship, respect and fairness, and the pros compete to bring out the best in each other.”
World Series of Trading (WSOT) 2021
Both Alliance and Astralis will participate in Bybit’s annual gamified crypto trading competition, the World Series of Trading (WSOT) 2021.
WSOT is a crypto trading competition where individuals or grouped players compete for prizes up to $7.5 million. The prize sum of this year is more than five times the previous year. It was also reported that $400,000 and 5% of the total prize money will be donated to UNICEF, along with Bybit’s contribution.
Zhou commented:
“We are off to a good start with the creative energy and friendly rivalry among the esports organizations. I feel that WSOT 2021 is the perfect place in time to invite esports creators and fans to join the world of the future of finance. Attractive prize money and NFT prizes are up for grabs in WSOT 2021, but for each participant it’s about creating an experience on a level playing field. May the best players win.”