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SBINFT and Loyalty Marketing Agree on Business Partnership to Acquire Ponta Points by Purchasing NFT

by Kurt Ebenzer
21 July 2023
SBINFT and Loyalty Marketing Agree on Business Partnership to Acquire Ponta Points by Purchasing NFT
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Earn Ponta points by purchasing NFT

SBINFT Co., Ltd., which operates the NFT marketplace, announced on the 21st that it plans to introduce the common point service “Ponta” into its own “SBINFT Market”.

“Ponta” is a point service operated by Loyalty Marketing Co., Ltd. It can be used at approximately 280,000 stores nationwide and various online services, and currently has more than 100 million members. With the introduction of Ponta, SBINFT aims to provide more users with opportunities to experience new Web3.0 (decentralized web) services, including NFTs (non-fungible tokens).

For this initiative, SBINFT signed a basic agreement with Loyalty Marketing in July 2023. With this agreement, SBINFT plans to make Ponta available on the SBINFT Market within 2023.

Source: SBINFT Inc.

After the introduction, Ponta members who purchase NFTs at “SBINFT Market” will be able to earn Ponta points according to the purchase amount. In addition, it will be possible to purchase NFTs using the accumulated Ponta points, creating the advantage of being able to participate in the NFT market more easily.

SBINFT plans to continue collaborating with various companies and organizations to expand the Web 3.0 ecosystem and explore new business opportunities. Loyalty marketing also aims to improve customer satisfaction through the provision of Ponta.

What is Web3

The current centralized web is defined as Web 2.0, and refers to an attempt to realize a non-centralized network using blockchain. A typical feature is the use case of decentralized networks such as blockchain, such as access to dApps using virtual currency wallets.

▶️Cryptocurrency Glossary

connection:Why did the Japanese government start promoting the “Web3 policy”?Summary of important points and related news

What is SBINFT Market?

“SBINFT Market” is an NFT trading platform operated by SBINFT Co., Ltd. It is possible to sell NFTs created by authorized content holders, NFT sellers, and crypto artists acting as individuals for the first time, and to buy and sell NFTs between users (secondary sale).

In August 2010, SBINFT announced plans to jointly develop NFTs (Non-Fungible Tokens) and Metaverse related projects with RecoChoku Co., Ltd., which develops music distribution services.

What are NFTs?

NFT is an abbreviation for “Non-Fungible Token”, a digital token that cannot be replaced and has a unique value. The technology is widely used in games, music, art works, and various certificates.

▶️Cryptocurrency Glossary

connection:SBINFT signs strategic partnership with music distribution service operator RecoChoku

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Kurt Ebenzer

Kurt Ebenzer

Kurt is an experienced writer with vast experience in documentation and interpretive math. His path to crypto journalism starts with Ourbitcoinnews and he hopes to shine new light in the noisy crypto media space.

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